Auto Motor Buzz Search: Opportunity
FBC Downshift 83: Shell's Motorsport Sponsorship- Kai-Uwe Witterstein
10 monthes ago - By Formula 1
It may sound fun but I can assure you that there is nothing easy about managing a global brand and sponsoring motorsport. I had to the opportunity to speak with Shell's Global Sponsorship manager, Kai-Uwe Witterstein, on our flight from the Indy 500 to The Coca Cola 600 as we did the double with Shell.
I think you'll enjoy this inside look at how a major global brand approaches motorsport sponsorship and you will quickly understand why Kai-Uwe is the right man for the job.
Enjoy this quick interview with Shell's man for global sponsorship and listen closely to how the lower oil prices have...
Read more ...
Search by Tags
Opportunity Oil Price Indy 500 MotorSports F1 News FBC Downshift Podcast
The headlines of Auto Motor Buzz
The abc of MotoGP Hospitality
MotoGP Vip Village dress code, Pit walk lane and much more
Repsol Honda Team 2017 racing effort
Repsol Honda Team 2017 racing effort Jakarta (Indonesia), 3 February 2017 โ Marc Marquez and Dani Pedrosa today unveiled the 2017 Repsol Honda Team racing effort to the...
Marquez Pedrosa ready for 2017 MotoGP Title
Seventy-four days after the Repsol Honda Team ended their successful 2016 campaign in Valencia, reigning MotoGP World Champion Marc Marquez and teammate Dani Pedrosa, Repsol...
Edd China's new show, BMW 8-Series spy shots, VW ID R: Car News Headlines
If you've never heard of Edd China, we're sure you're familiar with his popular television show โWheeler Dealers.โ China was the mechanic component of the show but he called it...
Volvo takes car ambience to the next level with S90 concept
A relaxing environment is an important aspect for many buyers of luxury cars in China. It's one of the main reasons we've seen automakers introduce novelties such as mood...
Motogp
The undisputed King of COTA ๐บ๐ธ Another AmericasGP and another with for marcmarquez93 ๐ MM93 MotoGP TameTheBeast
Could The New Focus ST Actually Be Getting 2.3 EcoBoost
Just last week a report mentioned that the new Focus ST will be getting a smaller 1.5-litre unit but now a new report from well-cited Autocar is claiming the ST will upsize...
China's luxury SUV brand Wey unveils self-driving EV concept
Wey is the new luxury brand from China's biggest SUV maker Great Wall Motors. Launched in China in 2016, the brand currently sells a trio of SUVs but is keen on expanding this...
Motogp
Unbeatable ๐๐๐๐๐๐ marcmarquez93 takes 6๏ธโฃ from 6๏ธโฃ at the AmericasGP ๐บ๐ธ MM93 Marquez TameTheBeast MotoGP
Motogp
Clear track... ๐บ๐ธ maverickvinales25 will start the AmericasGP from pole following the on track incident between himself and marcmarquez93 which saw the reigning champ given a...
Ford's new Focus ST tipped to receive RS's 2.3-liter engine
Ford has just redesigned its Focus but the sporty ST version isn't quite ready yet. (The debut is expected to take place at the 2019 Geneva auto show next March.) Prototypes...
2018 Volkswagen Golf R first drive review: no juvenile delinquent
Automaker family portraits are like most of ours. See that mohawk in the back? That's the Honda Civic Type R. The blue-face scoundrel flipping the bird? Hello, Ford Focus RS...
Lightning fast: Audi e-tron will charge quicker than a Tesla
Audi's upcoming e-tron electric SUV will have a slick feature up its sleeve when it hits European roads: the battery will be able to charge more quickly than today's Tesla...