• Why Genesis Chose to Build a Twin-Turbo V-6 for Its First Sports Sedan

    1 month ago - By Car and Driver

    Nearly every luxury automaker with a performance sedan relies on the brand and model's history to define its identity. Heritage is a priceless attribute, but the ability to break free and create something unique is even more exciting. - Enter Genesis, the au courant luxury brand from South Korea. In just a year, Genesis went from an amorphous vision statement to a marque with two distinct, praiseworthy sedans on the market. It's not a feat that just any manufacturer could achieve. - Genesis was able to establish itself as a luxury player with a new approach, and to develop its sporty...
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